How Well Do YOU Communicate in a Crisis?

How well do you know your spokespeople? Do they connect with stakeholders in a compelling, compassionate and credible manner? Do they have grace under fire? As a spokesperson do you have the capacity, confidence and resource support that you need to manage and navigate the relentless 24×7 news cycle? As a trusted coach and adviser, do you have the resources and capabilities to develop, train and test your plans and your crisis team?

At The Media Skills Academy, we take a unique approach to crisis communication training that help ensure that you and your organization will be crisis-ready, equipped to communicate across platforms with a powerful blend of head and heart. We are your go-to resource when the stakes are high.

Get Your FREE
10 Rules of the Road: Communicating
During a Crisis
when you subscribe to
Crisis Skills News

Subscribe Now!

The Media Skills training has allowed me to use my years of experience as a journalist to help de-mystify the media for others. Some people have a pathological fear of public speaking and it is incredibly rewarding to give them a security blanket by teaching simple and logical techniques. Among the feedback I most regularly receive is: ‘I love the structure,’ ‘Now I know why journalists do what they do’ and ‘The practical exercises really help the learning sink in. — Wendy McGuinness, Melbourne, Australia-based accredited Media Skills trainer for more than five years

What's New

Webinar Series:
How to Manage and Survive a Crisis in the Digital Age

In a 5-part, interactive webinar series we will look at trends, what REALLY works today and what you need to navigate this dynamic, social media driven world. We will interview experts, review and discuss recent case studies and analyze the most practical and efficient way to manage the media in a crisis. We will, not only be thought-provoking but challenge traditional methods and share what is practical, efficient and more than survival.

Read more »

Training

Highly Acclaimed book now available in Training Programs

The four-stage methodology featured in the highly acclaimed book, The Four Highly Effective Stages of Crisis Management is now available as Crisis Skills Training Programs. Developed by book author and MSA Founder, Jane Jordan-Meier over 15 years ago, the methodology has been used successfully by hundreds of organizations and thousands of individuals in Australasia and North America.

Read more »

Latest Posts

Language for Twitter in a Crisis Part I

Twitter really become the ‘8-bazillion-pound gorilla’; a news channel in its own right – a powerhouse in a crisis where information travels at light speed. Time and time again, we have seen Twitter unleash its power – thanks to millions of citizen journalists – and no more recently and dramatically than the tragic Boston Bombings. 

Read more »